HOW IT WORKS
Curated scents for you.
Our 60-second scent discovery & proprietary algorithm makes it easy to find scents perfect for you.
Start with the scent discovery.
In 60-seconds we'll collect data to understand your mood, preferences & lifestyle.
Start with the scent discovery.
In 60-seconds we'll collect data to understand your mood, preferences & lifestyle.

Unlock your perfect scents.
We run the data through our proprietary algorithm & recommend curated scent blends perfect for you.
Unlock your perfect scents.
We run the data through our proprietary algorithm & recommend curated scent blends perfect for you.

Experience your scents IRL!
Try, smell & review your scents. We will leverage AI to curate new seasonal scents for you in your scent profile.
Experience your scents IRL!
Try, smell & review your scents. We will leverage AI to curate new seasonal scents for you in your scent profile.

ONLY @ THE LAB
Sending good scent vibes your way.
Curated scents for you

Using data & science to curate scents you’ll love.
Accessible Prices

Under $50 + free shipping, always.
High-Quality Fragrances

Proprietary scents developed by industry experts.
Clean & Safe Ingredients

Free of prop-65 chemicals, phthalates & toxins.